AI Insights · Timothy · January 2025
Top 5 Social Apps Performance in France, Q4 2024
Explore the performance trends of the top 5 social apps in France during Q4 2024, including downloads, revenue, and active users.
In the fourth quarter of 2024, social apps continued to make a significant impact in France, with notable performances from the top five applications. According to Sensor Tower data, these apps demonstrated varying trends in downloads, revenue, and active users.
TikTok - Videos, Shop & LIVE saw weekly revenue peak at around $3M in early October, before experiencing a dip to approximately $2M in late November. Downloads fluctuated, with a high of 219K in the week of December 23. The app maintained a strong presence, with active users peaking at over 12.8M by the end of December.
Grindr - Gay Dating & Chat exhibited a steady revenue trend, starting at around $200K and ending the quarter with a slight increase to nearly $198K. Weekly downloads remained consistent, hovering around 5K. Active users showed resilience, closing the quarter at approximately 258K.
Instagram displayed a steady active user base, surpassing 22M by December's end. Revenue varied, peaking at over $102K in early December, while downloads reached a high of 163K towards the end of the month.
Bigo Live - Live Streaming App experienced a decline in revenue, dropping from nearly $59K to about $15K by the end of December. Downloads also decreased significantly, with a low of 3K in mid-December, while active users followed a downward trend, ending at approximately 67K.
Facebook maintained a strong user base with active users consistently around 29M. Revenue showed an upward trend, peaking at approximately $46K in the final week. Downloads increased towards the end of the quarter, reaching 139K in late December.
These insights highlight the dynamic nature of social media app usage and monetization in France. For more detailed analyses and insights, visit Sensor Tower's platform.